SheaMoisture’s 5th Annual ‘Women En Blanc Honors’ Celebrates Flau’Jae, Tabitha Brown and More

SheaMoisture, in collaboration with Smirnoff and Insights Marketing, is set to honor female leaders during Essence Festival weekend in New Orleans at the Women En Blanc event.

2024 marks the 5th anniversary of this historical brunch, renowned for Black women celebrating Black excellence among their peers. The Women En Blanc event will recognize leadership in various categories, including beauty that bonds, community impact, sports, game changer, entertainment, the icon award and more.

Simone Jordan, Head of Purpose & Brand Partnerships at SheaMoisture, and Adrienne Trimble, VP, Chief Diversity & Culture Officer at Sysco will co-host the all-white luncheon.

“The Women En Blanc Honors is one of the most popular events during this weekend because of its rich tradition of Black women celebrating one another at the highest level,” says Keshia Walker, Founder Insights Marketing. Walker believes Black women’s commitment to sisterhood remains the consistent theme each year and works to inspire attendees long after they return home from the weekend.

Honorees for 5th Annual Women En Blanc Honors brunch include:

• Beauty That Bonds Award: Tabitha Brown, actress, Emmy-winning host, NY Times bestselling author, Co-founder, Donna’s Recipe
• Beauty That Bonds Award: Gina Woods, Social Entrepreneur/Advisor/Investor, Co-founder, Donna’s Recipe
• Champion: Keya Grant, Supplier Diversity & Sustainable Sourcing Lead: Constellation Brands
• Community Impact: Dr Ni’Cola Mitchell, Founder, Philanthropist, Executive Director, Girls Who Brunch Tour
• Sports: Flau’Jae, Basketball Star / Artist – LSU Tigers
• Influencer: Gina White, CEO, The Gina White Collection
• Trailblazer: Daniel Surrency Jones, Head of Amazon Black Business Accelerator
• Game Changer: Felecia Hatcher, CEO, Black Ambition, Visionary Leader, Advocate & Entrepreneur, Host, So Ambitious Podcast
• Entertainment: Keanna Henson, Founder; The Rose Effect

Dr. Jeri Godhigh, motivational speaker, best-selling author and founder of Josie’s Girls Lead will lead a special recognition and presentation.

Guests will be treated to a special performance by Grammy award-winning singer-songwriter Crystal Nicole, accompanied by the talented female band SLAYED Melodies.

The celebration will take place July 6 at the Reverie.