Nike Signs Odell Beckham Jr. to Richest NFL Shoe Deal, $25 Million

Nike reached an agreement to retain the services (and use of name and likeness) of Odell Beckham Jr. as a brand ambassador for the next five years.  Earning $5 Million a year, Beckham has the largest NFL shoe deal with Nike. 

Beckham is still playing under his rookie contract and thus only stands to make $3.3 million ($1.8 million in base salary + $1.5 million in signing bonus) in the 2017-18 NFL season. Allegedly, the deal got so big because Adidas wanted to take Beckham from Nike, to which Nike matched the offer, which it did. A Nike spokesman said the company wasn’t commenting on the deal. The story was first reported by sneaker site NiceKicks.com.

“It was a long process,” Beckham’s agent, Zeke Sandhu, told ESPN. “This proved he’s an icon.”

The Giants recently exercised a fifth-year option for 2018, which will likely pay Beckham more than $8 million. He can become a free agent in 2019, if the Giants don’t utilize the franchise tag.